X is trying to broaden its publishing choices, with a brand new API replace that may allow exterior apps to facilitate put up creation as much as 4,000 characters.
Introducing lengthy type Write by way of X API v2!
With all builders having migrated to our new trendy V2 API suite, keep tuned for extra new releases and performance.
This one has been a very long time coming —we’re excited so as to add onto this momentum ???? https://t.co/FJyA4KqLbH
— Chris Park (@chrisparkX) August 13, 2024
That signifies that third-party X put up creation and put up scheduling instruments will now have the ability to help longer posts, in keeping with the expanded posting limits introduced by X in February final yr.
Expanded posts, that are solely obtainable to X Premium subscribers, are displayed as common posts within the X feed, with a “Present extra” immediate on the finish. Tapping on that may broaden the posts to full dimension, with customers ready so as to add rather more than the unique 280 character restrict.
To be clear, there’s a distinction between X’s 4k posts, and its even longer X Articles possibility, which permits X Premium+ customers to put up Articles as much as 100k characters in size. Which is rather a lot, someplace within the neighborhood of 30k phrases on common. X Articles should not obtainable for posting by way of the X API right now (i.e. not obtainable for creation by way of third-party apps), however that possibility can be in growth.
The enlargement is a part of Elon Musk’s “all the things app” imaginative and prescient for the app, the place folks will have the ability to undertake extra capabilities in-stream. Which can be why he modified the identify from “Twitter” to “X”, as a result of in Musk’s view, “Twitter” was too restrictive, given the increasing performance of the app.
I imply, its total performance hasn’t actually modified a lot as but. However finally, X is hoping so as to add funds, after which construct on that basis with extra monetary instruments, which is able to then prolong into procuring, utilities funds, banking, and so forth.
On the similar time, X additionally desires to host extra content material instantly on X, which is why its lowered the attain and presence of hyperlink posts. So now, if you wish to maximize your X engagement, you’re greatest posting direct to X as an alternative, and this new replace is one other step in direction of enabling this from extra folks and types.
However will that get extra folks sharing long-form posts? I believe it would, however I’m undecided that it’ll have a big impact. X Articles can be a much bigger addition, and I can see how some may use this to put up entire weblog posts and articles to the platform. However I’m undecided that 4,000 character lengthy in-stream posts are a preferred possibility amongst X customers, not less than not but.
However clearly, many X Premium customers are posting longer copy of their updates, and this may cater to such utilization.
Anticipate to see the expanded posting performance come to your favourite X administration platform quickly.
