HomeSEOGoogle To Shut Down Business Profile Chat Feature

Google To Shut Down Business Profile Chat Feature

Google has introduced that it’ll discontinue the chat function in Google Enterprise Profiles.

The wind-down course of will begin on July 15, and the performance will full on July 31.

The information was emailed to companies, acknowledging the potential issue of the choice and emphasizing Google’s dedication to remaining a useful accomplice in enterprise administration.

Google’s e mail to companies reads:

“We’re reaching out to share that we’ll be winding down Google’s chat function in Google Enterprise Profile on July 31, 2024. We acknowledge this can be tough information – as we frequently enhance our instruments, we often should make tough choices which can affect the companies and companions we work with. It’s necessary to us that Google stays a useful accomplice as you handle your corporation and we stay dedicated to this mission.

Google will cease creating new conversations after July 15, and chat performance will absolutely finish on July 31. Please notice, clients will nonetheless be capable of discover and get in touch with your corporation by way of Google Search and Maps – and study extra details about you out of your web site hyperlinks, enterprise description, photographs, and the rest you share in your Enterprise Profile.”

Influence On Companies & Prospects

Beginning July 15, clients can not provoke new chat conversations with companies via Google.

Prospects at the moment engaged in chat conversations will obtain notifications informing them of the upcoming phase-out of the chat function.

Nevertheless, clients will nonetheless be capable of find and get in touch with companies utilizing Google Search and Maps and entry data via web site hyperlinks, enterprise descriptions, photographs, and different components shared on Enterprise Profiles.

Google’s Resolution To Discontinue Enterprise Chat

Google says the choice to wind down the chat function is a part of ongoing efforts to streamline its choices.

To help companies within the transition, Google has supplied steerage on the subsequent steps:

  1. Chat Historical past Obtain: Companies that want to retain a document of their previous Enterprise Profile chats can obtain their chat historical past of buyer conversations utilizing Google Takeout.
  2. Various Chat Options: Google suggests that companies invite clients to different chat options to proceed conversations seamlessly.

Background & Context

Google Enterprise Profile, previously generally known as Google My Enterprise, is a free instrument for companies to handle their on-line presence throughout Google, together with Search and Maps. The chat function enabled clients to speak instantly with corporations via their Enterprise Profiles.

Whereas the chat performance will not be accessible, Google stays dedicated to offering a platform for corporations to handle their on-line presence and join with clients.


Featured Picture: Vladimka manufacturing/Shutterstock

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