HomeSEOGoogle Search Has A New Boss: Prabhakar Raghavan Steps Down

Google Search Has A New Boss: Prabhakar Raghavan Steps Down

Google has introduced that Prabhakar Raghavan, the manager overseeing the corporate’s search engine and promoting merchandise, might be stepping down from his present function.

The information got here on Thursday in a memo from CEO Sundar Pichai to workers.

Nick Fox To Lead Search & Advertisements

Taking up Raghavan’s tasks might be Nick Fox, a longtime Google govt with expertise throughout varied departments.

Fox will now lead the Data & Data crew, which incorporates Google’s Search, Advertisements, Geo, and Commerce merchandise.

Pichai expressed confidence in Fox’s skill to steer these essential divisions, noting:

“All through his profession, Nick has demonstrated management throughout almost each aspect of Data & Data, from Product and Design in Search and Assistant, to our Buying, Journey, and Funds merchandise.”

Raghavan’s New Position

Raghavan will transition to the newly created place of Chief Technologist.

He’ll work intently with Pichai and different Google leaders on this function to supply technical route.

Pichai praised Raghavan’s contributions, stating:

“Prabhakar’s management journey at Google has been exceptional, spanning Analysis, Workspace, Advertisements, and Data & Data. He led the Gmail crew in launching Sensible Reply and Sensible Compose as early examples of utilizing AI to enhance merchandise, and took Gmail and Drive previous 1 billion customers.”

Previous Criticisms

This latest announcement from Google comes within the wake of earlier criticisms leveled on the firm’s search division.

In April, an opinion piece from Ed Zitron highlighted considerations in regards to the route of Google Search below Raghavan’s management.

The article cited business analysts who claimed that Raghavan’s background in promoting, somewhat than search know-how, had led to selections prioritizing income over search high quality.

Critics alleged that below Raghavan’s tenure, Google had rolled again key high quality enhancements to spice up engagement metrics and advert income.

Inside emails from 2019 had been referenced. They described a “Code Yellow” emergency response to lagging search revenues when Raghavan was head of Advertisements. This reportedly resulted in boosting websites beforehand downranked for utilizing spam techniques.

Google has disputed many of those claims, sustaining that its promoting methods don’t affect natural search outcomes.

Extra Restructuring

As a part of Google’s restructuring:

  1. The Gemini app crew, led by Sissie Hsiao, will be part of Google DeepMind below CEO Demis Hassabis.
  2. Google Assistant groups centered on units and residential experiences will transfer to the Platforms & Units division.

Wanting Forward

Fox’s takeover from Raghavan may shake issues up at Google.

We might even see sooner AI rollouts in search and adverts, plus extra frequent updates. Fox may revisit core search high quality, addressing latest criticisms.

Fox may push for faster adoption of latest tech to fend off rivals, particularly in AI. He’s additionally more likely to be extra savvy about regulatory points.

It’s necessary to notice that these potential adjustments are speculative primarily based on the restricted data obtainable.

The precise adjustments in management model and priorities will develop into clearer as Fox settles into his new function.


Featured Picture: One Artist/Shutterstock

RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular