This may very well be a giant assist for LinkedIn entrepreneurs seeking to faucet into the newest video tendencies within the app.
At this time, as a part of Canva’s broader app redesign, it’s additionally added new LinkedIn video templates, which can make it simpler to create partaking video content material for the app.
The brand new video templates will present easy overlays and results which can be aligned with LinkedIn’s trending video themes.
As defined by LinkedIn:
“Entrepreneurs can select from a choice of new LinkedIn video templates to create compelling video adverts – or design their very own. As soon as the design is prepared, the brand new LinkedIn Adverts app for Canva means entrepreneurs can seamlessly export Canva property on to their LinkedIn Adverts account for marketing campaign creation and promotion.”
As you’ll be able to see within the above instance, Canva now supplies a spread of LinkedIn video templates, which embody on-screen graphics, prompts, frames, and extra, which you’ll be able to select from when creating your video for the app.
And with video watch time within the app up 36% year-over-year, and video content material producing 1.4x extra engagement than different codecs, it’s undoubtedly value contemplating.
Certainly, LinkedIn itself can be placing extra emphasis on video, with overall video impressions within the app additionally rising. Like all social apps, LinkedIn’s now chasing the short-form video content material development popularized by TikTok, with its personal full-screen video feed, which is now highlighted in varied methods inside the app.
In different phrases, LinkedIn actually needs you to create video content material, and as such, these new templates may very well be a neater option to lean into key LinkedIn video tendencies, and drive extra engagement.
I imply, that’s till they get overused, and all LinkedIn movies begin wanting the identical. However until then, these may very well be a superb possibility, and Canva will little question proceed so as to add extra templates over time.
You possibly can study extra about Canva’s LinkedIn video templates and instruments right here.
