Is TikTok a spotlight of your social media advertising and marketing technique this yr?
Okay, it won’t be the focus, given the cloud hanging over the app in America, the place it’s at present, technically banned, underneath the sell-off invoice. But it surely does appear doubtless that Trump and Co. will work out a brand new deal to maintain the app in operation for Individuals, whereas it additionally stays massively fashionable in each area the place it’s accessible, particularly amongst youthful audiences.
Certainly, experiences recommend that round 60% of teenagers use TikTok frequently, increased than another app, whereas customers additionally spend extra time, on common, utilizing TikTok than another platform (even YouTube).
Its all-knowing algorithm retains customers glued to the app, whereas short-form video has turn into the preferred type of media consumption throughout the board.
As such, TikTok must be in your agenda, particularly in case you’re trying to attain youthful markets.
To assist with this, the crew from Giraffe Social Media just lately put collectively an summary TikTok adverts, and easy methods to set your self up for max success with TikTok promotions.
Some useful data. Try the total infographic beneath.
