I could also be just a little late to the get together on this one, with Ramadan already underway. However in case you’re trying to faucet into the celebration this month, TikTok has revealed a brand new information stuffed with key insights to assist form your Ramadan advertising technique within the app.
The 30-page information features a heap of utilization knowledge and perception to assist inform your method to the occasion.
You may obtain TikTok’s Ramadan Advertising and marketing Information for your self right here, however on this submit, we’ll check out among the key notes.
First off, the information seems on the varieties of content material that customers want to interact with throughout Ramadan to assist information your creation course of.
Unsurprisingly, non secular content material leads the way in which, however as you’ll be able to see, customers are additionally looking for cooking, recipe, and buying content material as nicely, which might current a variety of tie-in alternatives.
Additionally “Acts of Kindness” do particularly nicely throughout this era.
The information additionally seems on the position TikTok performs in buying general, and the way you should use this era to reinforce reference to customers within the app.
It additionally features a information on TikTok advert sorts and targets (observe: That is aimed on the Indonesian market, so some phrases is not going to be acquainted).
Whereas there are additionally notes on how TikTok customers rejoice totally different phases of the occasion.
There are additionally case research, advert insights, efficiency suggestions. Mainly, there’s a heap of into right here to tell your TikTok advertising method within the interval, which might offer you come helpful steering in your planning.
And whereas Ramadan is already nicely underway, there’s nonetheless time to faucet into the broader celebration and engagement across the occasion. Ramadan is widely known all through this month, providing you with ample time to hyperlink into the dialogue and make the most of these insights.
You may obtain TikTok’s Ramadan advertising information for 2025 right here.
