On the Amazon actuality present “Beast Video games,” contestants participated in a potato sack race, tower climbing activity, and coin assortment problem, amongst others, as they competed for a $10 million money prize, the only largest prize within the historical past of tv and streaming. The present, which aired the ultimate episode of its first season on February 13, was Amazon’s largest unscripted present ever, incomes 50 million viewers in its first 25 days.
Now Jimmy Donaldson, the 26-year-old creator who can be recognized on YouTube as MrBeast, is revealing that he misplaced “tens of thousands and thousands” of {dollars} on the present, however that he has no regrets about utilizing his personal cash to assist fill within the gaps within the present.
“I misplaced a ton of cash filming the present,” Donaldson instructed Steven Bartlett on a “Diary of a CEO” podcast episode launched earlier this month. “It was not a great monetary choice to make ‘Beast Video games’.”
Jimmy Donaldson. Picture by Chris Unger/Zuffa LLC by way of Getty Photos
Donaldson revealed that the primary episode alone required over $15 million to assemble the set, which consisted of 1,000 towers that had been every 10 toes tall. The set of the second episode, in the meantime, took $14 million to construct.
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Donaldson declined to specify how a lot your complete 10-episode season value however mentioned that the present value greater than its $100 million price range total.
Nevertheless, when Bartlett requested if he had any regrets, Donaldson mentioned no.
“For me, it was about making season one nearly as good as attainable,” Donaldson said. “I am unable to let the YouTube group down.”
In response to Donaldson, YouTube creators haven’t got a great fame in terms of shifting over to streaming platforms. He mentioned that even he, because the YouTuber with probably the most subscribers on the earth, struggled to garner curiosity amongst streaming executives for his present.
So the stakes weren’t simply excessive for “Beast Video games,” they had been excessive for the YouTube group at massive, Donaldson mentioned. Now that the present is successful, doorways are opening for him and different creators.
“I already know of two creators who’ve signed offers simply based mostly on the success of ‘Beast Video games,’ and possibly a whole lot of thousands and thousands of {dollars} [are] going to movement into creators’ pockets simply due to ‘Beast Video games’ within the subsequent yr,” Donaldson claimed.
Associated: MrBeast Has Grown Up. He Thinks His YouTube Movies Ought to Too.
Donaldson additionally revealed within the interview that whereas he could also be a billionaire on paper, he truly has lower than $1 million in his checking account. Although he offers himself a wage, he ensures it’s simply sufficient to cowl his private bills. He reinvests the remainder into his model.
Beast Video games is obtainable solely on Prime Video. In response to Donaldson, the present attracts about 700,000 new distinctive viewers daily.
