With the Girls’s Euros on the horizon this summer season, manufacturers that take an genuine curiosity in girls’s sport are poised to make an “wonderful return on funding”.
“Lengthy gone are the times of a model wanting a badging train.”
That is in accordance with Chloe Morgan, the previous skilled footballer-turned-journalist, now head of She’s A Baller (SAB).
SAB is a social media platform and artistic company within the girls’s soccer house. Morgan joined the platform final yr to place her weight behind rising each the social media presence and positioning of the company, which was based in 2019.
