Will you be utilizing Fb and/or Instagram Reels in your advertising push this vacation season?
It’s price contemplating. Reels are Meta’s fastest-growing content material kind, and at the moment are driving over 200 billion views a day throughout the 2 apps.
Brief-form content material has additionally modified broader internet consumption developments, and it’s simpler than ever to construct connections together with your viewers by means of short-form clips. That doesn’t essentially imply that it’s straightforward to create a resonant Reels video, however by means of analysis and apply, you stand a greater likelihood of boosting your promos with brief video clips.
And that additionally extends to Reels advertisements, and promotions that catch folks within the Reels feed. Which is the place this information is available in. Meta’s printed a brand new overview of Reels advertisements, together with key suggestions, influencer partnerships, case research notes, and extra.
It’s a helpful overview of among the key Reels advertisements concerns.
